7 DEADLY MISTAKES
To avoid when making funny ads - FREE download
CUSTOM JAVASCRIPT / HTML
CUSTOM JAVASCRIPT / HTML
– To avoid when making funny ads –
Creating funny ads is a skill that can take some time to perfect. In this current climate, you want to make sure your brand is relatable without trying too hard, funny without being offensive, and original without distracting from the sale.
Sometimes, in order to know what to do, you need to know what not to do.
Learn the 7 things you must avoid in order to make your ads funnier, and more successful by appealing to the masses.
THIS COURSE IS FOR YOU IF…
- You love watching funny ads (i.e. the Super Bowl ads are more important than the game)
- You struggle to add humor to your own ads
- You want to leverage the same techniques that billion dollar brands use to make their ads funny (think Budweiser, Geico, State Farm, etc).
- You’ve created “funny” video ads that only get pity-laughs
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You believe that your brand or product needs to be funny, but you have no idea where to start
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You hate bad ads that try too hard to be funny and end up being gross, distracting, or just simply not funny
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You know that comedy is valuable for advertising, but the only thing funny about you is that you graduated with a degree in accounting (we're looking at you, Dave S.)
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You want to make your video ads funnier but just don’t know how
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You believe that COMEDY is something that can be LEARNED
WHAT THIS COURSE IS NOT
This is not a bootcamp for doing great comedy. It’s a guide for using the funny you already have to make an ad that actually sells. (If you don’t think you’re funny, don’t worry. We’ll get to that).
Second, this is not a course to teach you how to make a “viral video.” Viral is like catching lightning in a bottle. It’s incredibly hard to do and equally shocking when you do it. So take the pressure off yourself.
What you will learn to make is a video script that sells. And that beats viral every. single. time.
A $21,000+ VALUE
25 Knowledge-Packed Videos
The course is broken out into three sections, each with a number of videos that provide digestable chunks of knowledge—and specific actions for you to take as the course guides you through the process of writing an ad that sells.
VALUE: $7,899
3 WORKBOOKS
The three workbook downloads provide recaps of each section, additional resources, links, and homework assignments that will enable you to get the most out of the course—and finish with a script that will be tuned for selling and ready for production.
VALUE: $479
SCRIPT TEMPLATE & EXAMPLE
Not only are we providing you with the exact script template that we use on nearly every project we create—we're providing you with the actual script we wrote for one of our most famous campaigns, you'll see how we used the template and how to use it on your campaign. Did we mention we're not holding anything back?
VALUE: $5,749
SPECIFIC & TAILORED FEEDBACK ON YOUR SCRIPT
Within 60 days of enrollment and once you've completed your script, you'll book a call with a Harmon Brothers team member to go over your script in detail, get candid and specific feedback, and get answers to your top burning questions—let's make your script the best it can be.
VALUE: $1,250
ACCESS TO THE PRIVATE HARMON BROTHERS UNIVERSITY FACEBOOK COMMUNITY
Join like-minded & dedicated entrepreneurs, writers, marketers, small businesses and creatives. Network, share your work, see examples, get feedback, support, and keep up to date on the latest.
VALUE: $599
FEEDBACK & GUIDANCE FROM DANIEL HARMON & TEAM HB
That's right—we're dedicated to helping you succeed. We intentionally keep our class sizes small so that we have time to answer your questions and offer guidance on your journey. In addition to our private Facebook group, Daniel and team will be responding to your messages & emails personally to help guide you through the course.
VALUE: $5,000 per hour
PLUS – GET THESE FREE BONUSES
BONUS: Extensive coverage of an ACTUAL WRITING RETREAT from start to finish
For the first time ever, go behind the scenes with Harmon Brothers and a client as you watch an actual writing retreat unfold. From script presentations, to client reactions and feedback, to the steps we take to select the winning script and turn it in to a finished piece—you'll see exactly how we do it.
VALUE: $499
BONUS: writing retreat how-to lesson
As a companion to our behind-the-scenes writing retreat bonus video, this lesson breaks down our process for ensuring the success of the writing phase & shows you the exact steps we take to plan and conduct one of the most important pieces of our writing process—and how we come out the other side with a finalized script.
VALUE: $599
BONUS: VIDEOS OF DANIEL RESPONDING LIVE TO COMMONLY ASKED QUESTIONS
Culled from 6 exclusive bootcamp sessions conducted earlier this year with entrepreneurs, production companies, writers, and marketers, Daniel responds live to some great questions that you may have had yourself. Daniel's on-the-fly responses provide valuable insight and help dig deeper into how the principles of Write Ads That Sell apply to any product or service you might be trying to sell.
VALUE: $399
TOTAL VALUE OF THIS COURSE: $21,223
We've had companies offer us six figures for consulting. Daniel's consultation fee alone is $5,000/hour. But we're giving a limited number of students over $18,000 off for a limited time.
JUST $2,999
or 12 payments of $299.
As students graduate the course, we will likely open enrollment eventually—but it is unlikely that it will be offered at this low price ever again.
NOT SURE IF HARMON BROTHERS' METHODS WILL WORK FOR YOUR BUSINESS?
In "Write Ads That Sell," we share the exact techniques we used to generate these results:
A Startup (at the time) Mattress Company
- Grew revenue from $0 to over $ 100 million run rate in 14 months
- Generated over 400 million views (and counting)
- Successfully marketed a $1,000 hero product online that is taking the entire mattress industry by storm
A Mobile App For Bringing Photos to Life
- Campaign paid for itself within 72 hours
- Increased annual revenue by 250% in less than 3 months
- Lowered customer CPA by 40%
A Toilet Stool For Better Stools
- Grew annual revenue from $5 million to over $30 million in 18 months
- Increased online sales by 600%+
- Increased retail sales by 400%+
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Accumulated over 1.5 million Facebook shares
A Grill & Smoker Sent From Heaven
- Increased monthly online sales volume by 50x
- Catapulted a brand new product into the center of the grill & smoker market
- Produced results so quickly it required a restructuring of the supply chain
THESE RESULTS ARE NOT DUMB LUCK
They're the result of a process that has proven time and again to convert like no other type of advertising—in terms of brand recognition, return on ad spend, and overall sales.
This training will give you the tools you need to create ads that sell—and it will teach you the exact methods we use to achieve these results on a consistent basis.
But don't wait! Our last course sold out in 2 hours. When enrollment opens, you'll need to be quick. If you don't apply now, you will not be notified when registration opens.
SOME OF WHAT YOU'LL LEARN
(Click to watch)
How to surprise viewers with content that is actually good
Considerations for planning special effects in your videos
How to craft the perfect hook for your conversion video
How to tell a story that informs, entertains, AND sells
...AND MUCH, MUCH MORE!
All that's just a small sampling of what you'll learn as you dive deep into the methods that put Harmon Brothers at the forefront of the advertising industry.
But don't wait! Get on the list and get notified first when enrollment opens.
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